Category: bBooth

Artist Interview with Joella Deville

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“I’m just being me.” New Jersey native Joella Deville admits. And often times, that’s what it takes to rise as an artist: authenticity. “I’m an artist that has very strong views on life, love, society, and I use my music and poetry to express those things. ” Joella’s honesty in her songs and ability to rock a blend of pop and R&B vibes has brought her on stages from New York to Los Angeles alongside everyone from Jidenna to Rich Homie Quan.

bBooth caught up with the artist on the rise to talk about her summer EP “Just A Sip”, breaking barriers as a female in the industry, and how to use your network to make the most of opportunities:  

For those who don’t know, who is Joella Deville?

I’m an artist that has very strong views on life, love, society, and I use my music and poetry to express those things. There are women out there who look like me who don’t feel they are represented well in the media, and I hope to change that. It’s time to change the very strict image of what a Pop artist looks like, because that says a lot about what society and the media, deem as acceptable and beautiful. People already relate to me the person and me the artist, so I want to continue doing so, by simply being me.

What was your favorite project you worked on and what can listeners expect from you this year?

I really opened myself up as far as my writing goes with the Just A Sip EP. In  the past, I kept myself in a box of what a song is supposed to look and sound like and I completely ignored those “rules” with this project. I’m really excited for everyone to experience my growth and get in my head a little bit with this new project and to finally give my fans a new project after 3 years.

What do female artists offer for listeners as far as innovation?

As women, we just naturally have a different perspective on life. I think generally, we give a little more care to things, as the more emotional sex that we are. So you see us standing up and taking a stance against a lot of things in our music. We’re bold in what we say, in how we look, and what we stand for. As women we have a lot to offer the world and we’re breaking barriers and standards everyday. So when listeners hear our thoughts, we’re offering a refreshing take on a male dominated society and cementing our place within it.

You’ve had music from your project, Round 2, featured on such networks as VH1 and Bravo. How did that come together?

I worked with a producer dC SoulPlusMind, on my last project, Round 2. He’s really big into music licensing, so he’s the one that actually submitted those records for us, and it was really exciting to hear that they got picked up. I remember the first time I found out that my records were on TV, I honestly didn’t even believe everyone. It was truly one of the highlights of my career. And the best part about that, is that it’s only the beginning.

Listen to her latest single “Ease the Pain” here and stay tuned for the release of her music video for “Ease the Pain”. Be sure to follow her on social @JoellaDeville for to follow her journey. 

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bBooth Brought American Idol Auditions To Nashville!

“LA feels like the music industry, Nashville feels like the music community.”

Nashville is world famous for being the ‘music city’, it seemed only fitting that bBooth brought American Idol auditions to Nashville for the competition’s farewell season. On September 26th, bBooth brought out the red carpet for a special casting event at the Opry Mills shopping center.

The day was scheduled to start at noon but that didn’t stop the auditioners from coming out early and creating a line in anticipation. Meanwhile, bBooth host Jennifer Tapiero chatted with local artists on the red carpet about everything from what projects they’re working on to tips for our singers waiting to audition. Artists that came to support included Abi Ann, Rachele Lynae, Lauren Farrah, Matt Gary, The Bloody Nerve, and Tre Easley.

In between artist interviews, we invited auditioners, who traveled from near and far, to come over to the red carpet and give us a preview of their American Idol audition. To no one’s surprise, the talent was immense.

We want to thank all those who were able to take part in the bBooth and American Idol experience. It was a great pleasure chatting with all the singers in line as they eagerly waited for their chance to be heard. We’re keeping our fingers crossed for all those who auditioned with bBooth!


bBooth Launches American Idol Auditions in L.A. !

Small AI Auditions at bB graphicCalling all singers, dreamers, and talented LA artists! bBooth and American Idol are partnering up to find the next American Idol! Now’s you’re chance to show the world your talent! bBooth is hosting an open call for registration and auditions for the fifteenth–and farewell–season of AMERICAN IDOL®, premiering January 2016 on FOX. Show off your talent on Saturday, August 15th, 10:30 am – 6:00 pm at bBooth. Registration begins at 10:30 am and will be located on level 4 of the Parking Deck outside of the Dining Terrace Entrance at the Westfield Culver City Mall, 6000 Sepulveda Blvd, Culver City, CA. Previous Idol finalists and other musicians are scheduled to make guest appearances as well.

“Come on L.A.! – this is your chance to be on AMERICAN IDOL® – one of the greatest singing competitions of all time,” states bBooth’s CEO Rory J. Cutaia. “Come on out and show us why YOU are the next American Idol.”

If interested in auditioning, RSVP for August 15th by clicking here.  All video recorded auditions at bBooth in Westfield Culver City Mall will be reviewed by the producers of AMERICAN IDOL®, who are now casting for Season XV, to be aired in January. For more guidelines and audition tips, please visit

In addition, members of the press, performers, friends and family are welcome to watch our special guest interviews on the red carpet from 12 PM- 3 PM, right next to registration on level 4 of the Parking Deck.  bBooth’s “On the Rise” iHeartRadio host Jen Tapiero and comedian Lazarus  will interview rising stars, such as former Idol finalists Adanna Duru and Quigley (FKA Casey Carlson),  as well as artists Divinity Roxx, The Rej3ctz, Dorothy Pincus, Lela Brown, This Boy That Girl and Alya, social media celebs J. Cyrus, and The BalCOny with Wesley Stromberg and Kenny Holland, Nuestra Belleza Latina winner Melissa Marty and more.  Hear their tips for auditioning, song choice, growing a social following and more. The red carpet event and auditions are free and open to the public and are available on a first-come, first-serve basis. So what are you waiting for? Save the date and get ready to shine! See you on August 15th!

“On The Rise” Radio Show Features Rayvon Owen!


Get ready Idol fans- the one and only Rayvon Owen will be making a special appearance on our radio show  “On the Rise” featuring emerging artists! Host iHeartRadio DJ Jennifer Tapiero will be interviewing the American Idol top 4 finalist to talk about the upcoming Idol Tour, new music to expect and more! Rayvon, who was also nicknamed “Twitter King” due to the tremendous support of his social following throughout the run of the show, was saved four consecutive weeks by his Twitter fans, and the only recipient of the ‘fan save’ during the season.  Rayvon capped off his unbelievable Idol journey with three performances during the finale, covering Jason DeRulo’s “Want to Want Me”, the Joe Cocker hit “You Are So Beautiful” and Stevie Wonder’s “As”. Rayvon can also be seen this summer on the Idols Live Tour, and is promoting his own debut EP ‘Cycles’, with singles like “Sweatshirt” which will be played during today’s radio show.  Continue reading

Record A Video With Angie Fisher’s “I.R.S.” and Win!

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“‘I.R.S.’ embodies a subject everyone can relate to, it’s about struggling to make ends meet.” Hidden Beach Records artist Angie Fisher shares the inspiration behind the Grammy-nominated track “I.R.S.” In Songstagram’s exclusive “The Road To The GRAMMYs and Beyond” feature with R&B singer Angie Fisher, Angie shares that “I.R.S.” is more than just facing struggle, it’s about overcoming the obstacles along the way to achieve a dream. Watch her exclusive video on Songstagram (soon-to-be kord) here. Can you relate to Angie’s story? Record your video with “I.R.S.” and let us know to win! From now until April 30th, we invite you to download Songstagram (soon-to-be kord) and record yourself dancing, rapping, or performing spoken word with Angie’s “I.R.S.” to win $200.14! Be creative and let us know your story or talent to make tax season a little more rewarding this year!

Here’s how to enter:

1) Download Songstagram (soon-to-be kord)
2) Sing, dance, or perform spoken word over her hit song, “I.R.S.”
3) Share with Angie and across your social platforms!
4) Most popular video (based on “LIKES”) will be win.

 We will be sharing our favorites throughout the week. Good luck! 

bBooth Listed As a ‘Top Idea’ at CES 2015!

At bBooth, we’re a big fan of innovation, technology and creativity and most recently bTV President Aaron Meyerson had the opportunity to talking about the upcoming exciting and innovative projects we’re working on as a featured speaker at the Consumer Electronic Show (CES) in Las Vegas. The International CES convention, a global stage for innovation, featured 3,600 exhibitors and hundreds of speakers sharing enlightening ideas and inspirations. Jonathan Pease, Executive Ideas Director & Managing Partner at a firm solving problems with big ideas, was super impressed with the concept and execution of bBooth mentioning it as a “Top Idea” he wish he’d had! What makes Jonathan so excited about bBooth? He mentions that at scale, bBooth “opens up endless opportunities for content development and creation.”  Continue reading

See You In Austin! bBooth At SXSW Music 2015

SXSWSave the date! bBooth will be joining the South by Southwest (SXSW) experience from March 17-March 22. SXSW is a set of film, interactive and music festivals and conferences that take place in Austin, TX. Growing in both scope and size every year, SXSW Music is the largest music festival of its kind in the world, with more than 2,200 official performers and bands in more than 100 venues!  Continue reading

Congrats to Lydia Grand Prize Winner of #bBoothLIVE!

Happy Throwback Thursday! We followed up with Lydia, the grand prize winner of $500 at our Hollywood & Highland debut at #bBoothLIVE to see how she’s enjoying the New Year! Congrats to Lydia for celebrating the holiday a bit merrier with her Grand Prize! KIIS FM’s Manny on the Streetz got happy on stage with Lydia as she went on stage to receive her prize, dancing along to Pharrell’s “Happy”, she spent the holidays with her family, giving back to close friends and family to make sure everyone has a jolly season.  Continue reading

bBooth featured on FOX News with bFavorite artist Lela Brown!

bBooth is more than just a recording booth, we want to inspire our community to use their talents to express themselves and share with the world! Recently bBooth was featured on FOX News with bDiscovered feature Lela Brown to inspire Melissa, an aspiring young singer who loves performing. In the Wednesday Child series on FOX, Christine Devine features children who are waiting in foster care to be adopted, along with success stories of adoptive families. A previous Wednesday Child feature, Melissa, now 13 years old, is usually shy around others but blossoms when she’s performing, singing around the house nonstop. The FOX News team brought Melissa to bBooth‘s professional quality recording booth at the Westfield Culver City Mall and teamed her up with teen rap sensation and bDiscovered feature Lela Brown from “America’s Got Talent” in a special bBooth performance.  Continue reading